I help hospitality vendors and service firms speed up time-to-revenue.

I’m Rob, a marketing executive with a reputation for driving change in the Hospitality industry.

I help hospitality vendors and service firms speed up time-to-revenue and expand market share. My toolkit blends marketing, RevOps, proprietary software (CEU Builder for education-led pipeline, BidSource for quoting & delivery) and custom apps that remove friction from RFQs, samples, and spec-ins.

Whatever your business/revenue problem, I guarantee I have the background and tools to solve it. If I don’t have the tool? I’ll just build it!

Hospitality Experience: Nasau Hospitality, TurnKey Hospitality, Curve Hospitality, CH Design Studios, Andaaz Manufacturing

Book Your First Working Session Free

Experience

Founder, CEU Builder

2025 – Present

At CEU Builder, we build accredited education programs for the hospitality industry. We create IDCEC/AIA compliant courses for hospitality vendors and design firms, secure IDCEC/AIA approval, and book sessions + chapter events across Texas. We do this by aligning CEU content to spec pathways and then track the flow from registrations → spec-ins. In short, we help sales reps build partnerships, implement CRM attribution, and turn education into pipeline.

Owner, Robert Rupp Consulting

2009 – Present

As a hands-on consultant, I build digital acceleration and go-to-market systems for hospitality founders across the U.S., scoping markets, turning customer data into GTM plans, and building lean marketing orgs. I Optimize spend for ROI and focus execution on revenue growth (demand gen, web, social, and sales enablement) to drive measurable results.

CMO / CTO, Turnkey Hospitality

2025 – Present

As CMO/CTO, I Led the sales and marketing org for a collection of brands (Andaaz Manufacturing, Curve Hospitality, CH Design Studios), aligning data and ops across the complete stack of businesses. Built HubSpot-driven campaigns and Sales Hub automations, deployed AI agents via n8n to reduce admin load and accelerate research, developed processes, playbooks, and training to scale revenue initiatives against competitors.

Digital Marketing Analyst, Castle Biosciences

2024 – 2025

As Digital Marketing Analyst, I owned web analytics and conversion optimization across patient and provider funnels. Built GA4 / Tag Manager event tracking and Looker Studio / HubSpot dashboards, ran SEO / SEM and A/B tests, and partnered with product / compliance to launch campaigns that improved MQL quality and guided channel spend.

Head of Marketing, PV Hardware

2023 – 2024

Built the North American marketing engine for a utility-scale solar tracker / racking manufacturer – launched the U.S. brand presence, stood up HubSpot + GA4, rebuilt the website and paid search, produced RFP-ready collateral / case studies, and drove demand via RE+ events, channel partners, and targeted EPC / developer outreach.

Head of Marketing, NCS Multistage

2021 – 2023

As Head of Marketing for an oil tools manufacturer, I drove demand gen and sales enablement for completions technology, stood up GA4 + HubSpot reporting, tightened CRM hygiene, produced technical content and case studies, supported trade shows (SPE / URTeC), and built paid / organic programs that fed qualified opportunities to the field.

Digital Marketing Director, Vortex Companies

2018 – 2020

Built B2B demand gen and sales enablement for municipal / industrial rehab services – overhauled website / SEO, standardized case studies and proposal kits, integrated HubSpot ↔ Salesforce with GA4 tracking, and drove pipeline via No-Dig / WEFTEC events, partner co-marketing, and targeted outreach to contractors and municipalities.

Services

I help hospitality vendors / service firms turn attention into booked meetings and revenue with simple systems and fast execution.

01

CEU Builder (High Touch)

Education that converts interest into pipeline with sessions tracked end-to-end: registrations → meetings → samples/RFQs → verified spec-ins.

02

Go-to-Market Strategy

Positioning, irresistible offers, and HubSpot/GA4 attribution so revenue is traceable. I build lean funnels that reliably produce booked meetings.

03

BidSource (Software)

Procurement toolset: RFQs with vendor compare, date-back planners, and clean handoffs that remove friction from samples and spec-ins.

Endorsements

Leaders I’ve worked with describe me as a technical translator, turning GTM problems into simple plays the team can run.

Rob has an ability to translate modern marketing into terms that resonate with executive teams. This allows companies to move fast and win. There are few things more valuable in a marketing leader in today’s market.
Nathan Yerian, President

Rob is able to simplify complex processes and identify a path to success on most projects. What impresses me most is his genuine concern for others. He’s trying to make a difference, a true team player. I recommend him
Phil Oakley, Founder

I worked with Rob to strengthen a corporate brand and in the process gained friendship. Rob’s digital marketing knowledge and his passion to lead was a winning combination, not only for the company, but also for the team.
GiGi Rodriguez, Manager

I am feeling more positive.. I would like to thank Rob again for being my coach and for what that has given me. It has made an impact on my life. I am trying to improve myself day by day and Rob always keeps me accountable.
Sam Tekula, Analyst

Contact Me

Fastest path: book a working session or fill out this form.

rob@robertrupp.com

(832) 864-7030

Iowa Colony, TX

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